Maximizing the fruit farming potential:
The Power of Target Market Selection

Our clients use the information they collect with Pixofarm to gain a competitive advantage by knowing earlier which market to focus on.

By focusing on a specific market, farmers and agribusinesses can optimize their production and marketing efforts to better meet the needs of their target market, which can help them use their resources more efficiently.

Example #1: Why Chose Different Target Markets

Selling based on quality estimate

Through pixofarm’s yield estimation feature, growers can use the information on fruit quality and volume at harvest to decide which buyer to contact – earlier than everyone else can. In the unfortunate case of not reaching their fruit size targets, growers can decide to target a market that pays the best prices for the expected quality.

Get more Information about pricing

Choose the right target markets from now on.

Example #2

Leveraging increased knowledge about stored fruit quality

Growers who leverage their harvest teams by granting them access to pixofarm’s bin scan feature to scan nearly every single full bin are able to bypass the bottleneck at the sorting machine and still have reliable information about the quality of the stored produce. Having this information available during the season – or even at harvest – allows them to fill contracts with high precision and target the right buyers for their quality and volumes.

Example #3

Create competitive advantage by always knowing the current state of your orchard

By targeting a specific market, farmers and agribusinesses can differentiate themselves from their competitors, which can give them a competitive advantage in the marketplace.

Through the use of pixofarms services they can gain a better understanding of their orchard, which can help them make more informed decisions about their production and marketing strategies that they can use for their chosen target market.

Bluetooth calipers

Compatible bluetooth calipers

A bluetooth caliper is required for our sizing and yield estimation feature since it is the most efficient way to size your fruits in record time!

Sylvac Evo Smart

Dasqua 2020-1005